Social

PAN GAN Project

WHA Group launched PAN GAN in 2020, an online marketplace to promote and sell homemade products and homegrown specialties made by local people who live in the vicinity of nine of the Group's industrial estates in Chonburi and Rayong provinces.

There is a promotion channel through social media such as Facebook, and a website, pangan.whaindustrialestate.com/en/home, that aims to connect sellers and buyers by providing a showcase of products ranging from handmade crafts and traditional medicines to local food items and homemade delicacies. To reach a global audience and provide opportunities to increase sales and support communities.

Micro-entrepreneurs, food producers, small cottage industry owners, and housewives were among those who welcomed the program and were invited to participate in order to promote and sell their products to a larger market. The CSR initiative of WHA Group promotes job creation and local economic development. This opportunity represents a new source of revenue or side income for many households, allowing them to improve their lives and secure a better future for their children. Furthermore, it is a means of preserving the community's heritage and passing on the art of handicrafts and specialty food products from various hometowns. It emphasizes the creation of value based on local traditions, the availability of agricultural products and natural materials, and the transmission of skills from one generation to the next. In 2021, WHA Group promoted and sold local products as new year gifts via the PAN GAN online market place to people who associated with WHA Group.

As a result of PAN GAN market, WHA supported to buy products from Pan Gan for New Year Basket almost 1.0 Million Baht, and almost 5MB is the financial value of the whole purchase and selling via PAN GAN market to the community. There are 12 products and 12 communities participating in this program.